Prime Big Deal Days Continues: Top Bargains to Shop Today

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Amazon’s second Prime-member-only sale of 2023 is well underway, but Prime Big Deal Days is far from over. The two-day event runs until the end of the day today, Oct. 11.

The sale offers “some of Amazon’s best savings of the holiday season, exclusively for Prime members, including millions of deals worldwide and even more deals than last year’s October holiday kick-off event,” the company says.

In fact, we’ve seen discounts that are just as steep as, or even a bit steeper than, they were on Prime Day in July.

If you aren’t sure where to start, dive into Amazon's Prime Big Deal Days page or check out our hand-picked highlights below.

Note: If you aren’t signed in to your Prime account, you may not see these discounts on Amazon’s site.

As always, we recommend that you compare prices on Amazon to those of other retailers right before you buy something just to be sure you’re getting the best price available at that time.

Electronics and smart devices

Audio

  1. Apple AirPods Pro: 24% off
  2. Beats: Up to 53% off headphones and earbuds
  3. Bose: Up to 40% off portable speakers and earbuds
  4. Sony: Up to 42% off headphones and earbuds

Smart home devices

  1. Blink: Up to 50% off home security doorbells and cameras
  2. Echo Show: Up to 71% off
  3. Echo: Up to 69% off, including Disney and Star Wars bundles
  4. Ring: Up to 50% off home security doorbells, cameras and alarms
  5. Smart thermostats: 31% off Google Nest and up to 46% off Honeywell
  6. Smart outlet: 43% off a Kasa model
  7. Smart plugs: 38% off a Kasa two-pack

Smartwatches

  1. Apple Watch: Up to 20% off SE models
  2. Garmin: Up to 52% off

More

  1. Digital picture frame: Up to 28% off Skylight
  2. E-readers: Up to 36% off Kindle bundles
  3. Fire TVs: Up to 36% off 4K models and up to 45% off other models
  4. Fire TV sticks: Up to 54% off
  5. Samsung Galaxy: Up to 27% off unlocked smartphones
  6. Laptops: Up to 36% off Asus, HP, Samsung and other brands
  7. Tablets: Up to 50% off Fire models for the whole family
  8. Vizio: Up to 24% off smart TVs

Home goods

Small appliances

  1. AeroGarden: 70% off the Harvest indoor hydroponic garden
  2. Breville: Up to 25% off espresso machines
  3. iRobot: Up to 50% off Roomba smart vacuums, a smart mop and accessories
  4. Keurig: Up to 50% off coffee makers
  5. SodaStream: Up to 45% off sparkling water maker bundles
  6. Stand mixer: 32% off KitchenAid’s Artisan Mini
  7. Vitamix: Up to 45% off blenders

More

  1. Affresh: Up to 25% off cleaning tablets for large appliances
  2. Brita: Up to 45% off various types of water filters
  3. Christmas decor: Up to 59% off trees and other decor
  4. Filtrete: Up to 41% off air filters
  5. Generators: 20% off Generac
  6. Moen: Up to 57% off faucets and showerheads
  7. Pizza cutter: 60% off a KitchenAid model
  8. Smokeless fit pits: Up to 34% off Tiki models
  9. Stasher: Up to 39% off reusable silicone food storage bags

Self care and health

Oral care

  1. Colgate: Up to 52% off teeth-whitening products, toothpaste and toothbrushes
  2. Crest 3D Whitestrips: 43% off a 3D White kit or 35% off a Professional Effects kit
  3. Oral-B: Up to 50% off electric toothbrushes
  4. Waterpik: Up to 50% off water flossers

More

  1. Body wash: 41% off a four-pack of Olay’s Ultra Rich Moisture with Shea Butter
  2. Dove and Dove Men: Up to 48% off personal care
  3. Hair care: Up to 20% off Head & Shoulders, Pantene and other brands
  4. Hair styling: Up to 48% off Revlon hair tools
  5. Purell: Up to 55% off hand sanitizer
  6. Skin care: Up to 57% off Aveeno, Neutrogena and other brands
  7. Supplements and vitamins: Up to 45% off Goli and up to 51% off various other brands
  8. TheraGun: Up to 42% off massagers

Apparel and accessories

  1. Adidas: Up to 57% off
  2. Clarks: Up to 62% off
  3. New Balance: Up to 42% off
  4. Speedo: Up to 42% off
  5. Sunglasses: Up to 45% off Oakley, Ray-Ban and other brands
  6. Under Armour: Up to 51% off
  7. Vera Bradley: Up to 53% off

Grocery

  1. Baby food: Up to 25% off various brands
  2. Bubly: 25% off Tropical Thrill or Crack a Smile sparkling water variety packs
  3. Coffee: Up to 37% off Peet’s, Starbucks and other brands
  4. Poppi: 30% off prebiotic sparkling sodas
  5. Protein shakes: Up to 34% off Premier Protein
  6. Snacks: 34% off a Frito-Lay variety pack with Baked Lay’s, Baked Cheetos, Baked Ruffles and Smartfood popcorn

Pets

  1. DNA tests: Up to 51% off
  2. Hair remover: 37% off ChomChom rollers
  3. Interactive cameras: 31% off Furbo’s 360 dog camera or 30% off Furbo’s 360 cat camera
  4. Trackers: Up to 43% off select Tractive models for dogs and cats
  5. Treats: Up to 47% off Purina dog treats, up to 41% off Purina cat treats or up 58% off various other brands

Children

  1. Fisher-Price: Up to 68% off toys
  2. Graco: Up to 40% off car seats, high chairs, strollers and more
  3. National Geographic: Up to 30% off educational toys and activity kits
  4. Squishmallows: Up to 54% off plush toys

Reading

  1. Boxed sets: Up to 65% off titles for all ages
  2. Fiction: Up to 61% off popular titles or up to 58% off sci fi, fantasy, mystery and thriller genres
  3. Nonfiction: Up to 63% off
  4. Religion and spirituality: Up to 58% off
  5. Self-help: Up to 67% off

More

  1. AncestryDNA: 51% off an ethnicity genetic test kit
  2. Celestron: Up to 48% off telescopes, binoculars and accessories
  3. Cricut: Up to 50% off heat presses and lamps
  4. Games: Up to 64% off
  5. Gift cards: Up to 20% off
  6. LifeStraw: 50% off the personal water filter

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