VM Innovations offers the VM Audio 3-Way DJ Passive Loud Speaker System Pair, model no. VAS310P, for $99.99. Apply coupon code "WEVALUEYOU" to cut it to $94.99. With free shipping, that's $5 under a deal from a year ago and at least $30 less than the lowest total price we could find for a comparable pair of speakers elsewhere. Each features a 33Hz to 20kHz frequency response, 10" subwoofer, and 300 watts RMS (600 watts peak) power handling.
If the price of ice cream plunges, more people will buy it, right? Not so fast. Watch this video to learn how the human mind influences buying behaviors.