Today only, B&H Photo Video offers the TP-Link 12-watt (72-watt equivalent) Dimmable WiFi LED Smart Bulb 2-Pack in Soft White for $26.99 with free shipping. That's $3 under our January mention and $23 under the lowest price we could find for two bulbs elsewhere. They have built-in WiFi, allowing you to remotely control the bulb's settings via the Kasa app. They also feature compatibility with Amazon Alexa or Google Assistant.
You don't need to hire a contractor or do extensive renovations to add value to your home.