5 Tech Tips That Will Help You Land Your Next Job


What's Hot


2 Types of Black Marks Might Vanish From Your Credit File SoonBorrow

6 Ways the Obamacare Overhaul Might Impact Your WalletInsurance

7 Dumb and Costly Moves Homebuyers MakeBorrow

This Free Software Brings Old Laptops Back to LifeMore

Obamacare Replacement Plan Gets ‘F’ Rating from Consumer ReportsFamily

Beware These 12 Common Money MistakesCredit & Debt

21 Restaurants Offering Free Food Right NowSaving Money

17 Ways to Have More Fun for Less MoneySave

House Hunters: Beware of These 6 Mortgage MistakesBorrow

30 Household Uses for Baby OilSave

25 Ways to Spend Less on FoodMore

Nearly Half of Heart-Related Deaths Linked to These 10 Foods and IngredientsFamily

5 Surprising Benefits of Exercising Outdoors in WinterFamily

10 Ways to Save When You’re Making Minimum WageSave

Boost Your Credit Score Fast With These 7 MovesCredit & Debt

7 Painless Ways to Pay Off Your Mortgage Years EarlierBorrow

The Most Sinful City in the U.S. Is … (Hint: It’s Not Vegas)Family

The True Cost of Bad CreditCredit & Debt

10 Companies With the Best 401(k) PlansGrow

This Scam Now Tops ID Theft as the No. 2 Consumer ComplaintFamily

6 Stores With Awesome Reward ProgramsFamily

6 Ways to Save More at Lowe’s and The Home DepotSave

6 Healthful Treats for Your DogFamily

New Study Ranks the Best States in the U.S.Family

Thousands of Millionaires Moving to 1 Country — and Leaving AnotherGrow

Strapped for College Costs? How to Get the Most From FAFSABorrow

6 Overlooked Ways to Save at Chick-fil-AFamily

Ask Stacy: What’s the Fastest Way to Pay Off My Mortgage?Borrow

Where to Sell Your Stuff for Top DollarAround The House

8 Ways to Get a Good Price on a Shiny New AutoCars

Ask Stacy: How Do I Start Over?Credit & Debt

Secret Cell Plans: Savings Verizon, AT&T, T-Mobile and Sprint Don’t Want You to Know AboutFamily

30 Awesome Things to Do in RetirementCollege

14 Super Smart Ways to Save on TravelSave

The Rich Prefer Modest Cars — Should You Join Them?Cars

You’ll Soon Pay More to Shop at CostcoSave

10 Ways to Save When Your Teen Starts DrivingFamily

These days, getting an edge over the competition means combining traditional techniques with tech-savvy creativity.

With the national unemployment rate still at 8.9 percent as of February, many people are still looking for work.

Given the crowded field of applicants, job seekers need an edge anywhere they can find it – and some are finding it through social media and other technology.

For example, one guy got a job through a $6 ad campaign. He bought sponsored search results from Google that turned up his website when the people he wanted to hire him searched their own names. Of course, that trick won’t work for everyone. But it’s just one example of using technology wisely.

To find out what other people are doing (or should be doing) our reporter Jim Robinson talked with Shari Saperstein, the director of Career Development at Nova Southeastern University. To hear what she thinks is important these days, watch the video below. Then read on for some more tech tips to help you trump the competition.

Let’s recap the advice and take it further:

  1. Research employers. Look at company websites not only for job openings but also to get a feel for the company. Try to understand what they do, and how and why they do it – employers may skip over candidates who don’t know anything about the company. What buzz words does the company use to describe itself? Parroting them at an interview couldn’t hurt. If you’re targeting a specific company, set up a Google news alert so you get emailed the latest happenings. You can also check for employee reviews at Glassdoor.com and use sites like LinkedIn, Facebook, and Twitter to see what other employees are saying or even ask them questions – through private messages, of course.
  2. Clean up your online persona. Potential employers will be using the same methods to scope you out, so make sure your profiles are professional – or at least private. “If you have a Facebook page, it should be fully professional,” Saperstein says. “Pull off anything you wouldn’t want your mother to see and use email to go back and forth with your friends.” She also says not to have multiple profiles on a site. Employers may find them and think you’re hiding something. For more tips on scrubbing your Internet persona, check out 6 Tips for Going Underground Online.
  3. Use your smartphone. Yup, there’s an app for that. Here are 10 iPhone Apps to Manage Your Job Search and 20 Best Android Apps for Your Job Search. “Companies are starting to get into posting positions through different apps,” Saperstein say – Starbucks made its first hire through an app last October.
  4. Build your brand. Many people now have at least a digital version of their resume on a site like LinkedIn. Some people are starting to use Google Profiles as well, and others create their own websites with blogs and portfolios of their work. You don’t have to be a tech genius to do it either. There are customizable publishing platforms like WordPress, which even has videos showing you step-by-step how to build your own site and offers free templates that you simply type into. Also get involved on social networks like Facebook and Twitter, but don’t just post your own stuff. Have conversations with people in the field. And do it consistently. “You can’t just create a Facebook page or Twitter and abandon it,” Saperstein says. “You need to tweet once or twice a week, minimum.”
  5. Network and learn. The more time you spend on these social networks, the more you’ll notice industry discussions and training resources are everywhere. Here’s a list of weekly chats on Twitter for PR people, and the people you follow probably know about the ones relevant to your field. If there isn’t one, think about starting one. People will pay attention to you, and it’s a great networking opportunity. “Take the initiative,” Saperstein says. “It shows someone who has a lot of foresight, energy, and is really motivated and engaged.” Sites like Mashable keep an eye on the social media world, and even discuss things like, oddly enough, How Job Seekers May Use Social Media in the Future.

Of course, there are some things where there isn’t “an app for that” and probably never will be. Here are some other tips from Shari Saperstein, useful regardless of the tech you use:

  • Tailor your resume to specific jobs. “They’re not going to sit there and say, ‘Oh, there are transferable skills here.’ They’re going to cut you out because they don’t have the time.”
  • Format the resume according to what the job calls for. “Chronology is irrelevant and ineffective these days,” Saperstein says. “Read the job description and identify the specific, tangible skills they’re looking for. Put matching skills at the top of your resume.”
  • Join professional organizations and keep learning about the field. Online social networking is important, but do some real-life networking too. “It shows you’re keeping up with the times and invested. It shows you’re eager and hungry,” says Saperstein.
  • Don’t be afraid to brag a bit. “No one is going to market you but you. If you’re shy, you have to learn to become confident. Put on that happy face and represent yourself.”

And if you’re curious about where the job market is going, check out 10 New Trends for 2011 Jobs.

Stacy Johnson

It's not the usual blah, blah, blah

I know... every site you visit wants you to subscribe to their newsletter. But our news and advice is actually worth reading! For 25 years, I've been making people richer without making their eyes glaze over. You'll be glad you did. I guarantee it!

💰🗣📰

Read Next: 50 Ways to Make a Fast $50

Check Out Our Hottest Deals!

We're always adding new deals and coupons that'll save you big bucks. See the deals to the right and hundreds more in our Deals section.

Click here to explore 2,011 more deals!