Can a Photograph Boost Your Retirement Plan?

Many Americans aren’t saving enough for retirement. Fortunately, a team of finance and marketing professors have figured out how to use time travel to improve your financial outlook. Well, sort of.

First, the numbers: We wrote last year that nearly half of the baby boomer generation could run out of money before they run out of time. A new academic study suggests it’s closer to two-thirds, and that the rest of us aren’t off the hook. At our current savings rates, “the percentage of households that would fall short of reaching their retirement goals had grown to 51 percent” since the financial crisis began.

Why don’t we save enough? The study, published recently in the Journal of Market Research (and available from one of the authors’ websites as a PDF) suggests it’s because we don’t care much about our future selves when we’re young.

“To people estranged from their future selves, saving is like a choice between spending money today or giving it to a stranger years from now,” the study says. So what’s the solution? Simple: introduce us to our future selves.

Using fancy cameras and software, the researchers created virtual, photorealistic older versions of 50 college-age test subjects that could move and react in real-time. You can see example photos in the paper, which is called “Increasing Saving Behavior Through Age-Progressed Renderings of the Future Self” – check out pages 26-27.

The idea was that people would be more motivated by a realistic simulation than vague worries about the distant future. And it worked.

In one of a series of tests, the students were given a hypothetical $1,000 to spend as they chose. Those who saw future selves put twice as much toward retirement (average of $172) as those who saw virtual versions of their current selves ($80).

How to save well

Most of us don’t have the advantage of talking to our future selves as motivation, but we have to find a way – life expectancy keeps going up, and the likelihood of my generation seeing Social Security checks seems to keep going down.

The good news is that time is on the side of the young. A 25-year-old who sets aside $12.50 a week – a meal out or a few coffees – and invests it with an 8-percent return will have more than $175,000 at 65, having put in just a total of $24,000 over four decades.

Of course, there’s a risk of not getting that 8-percent return (or even less – see Ask Stacy: Where Can You Earn 6 Percent on Savings?) and doing so will require both knowledge and some degree of risk-taking. Check out our story What to Know Before You Invest in Stocks for some pointers, or consider talking to a financial planner.

But the first way to approach investments isn’t buying stocks like Stacy does. Step 1 is to join your employer’s retirement plan like a 401K. They handle the investing, you just decide what funds you’d like to invest in. (See Manage Your 401K in One Minute.) Some employers even offer matching contributions, which typically means you put in a dollar, they give you a free 50 cents. Just do it, then don’t undo it.

Want more retirement advice? Check out these video stories Money Talks News founder Stacy Johnson did a few years ago for different age groups…

Stacy also has a whole book on getting out of debt and into wealth called Life or Debt 2010. It’s $12 at Amazon, with used copies under $5. It might also be available at your local library.

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Comments & discussion

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  • Anonymous

    BUNK! We don’t save enough because 1) we don’t make/have enough and 2) we don’t trust savings to be there when we need them. Twice, my 401K and my retirement benefits were demolished by ‘friendly’ aquisitions of my company during my 31 year career. I had been promised certain benefits at 5 years, 10 years, 15 years, 30 years and retirement for my loyal service to my company. I had accumulated just under half a million dollars in my 401K and had it devastated in the 90s by deals where the outgoing and incoming CEOs made hundreds of millions in stock and payouts. Then devastated again with the next friendly merger took place, also with corporate executives gaining in the tens of millions. I was forcibly retired 2 years ago, just 5 years before the age of full Social Security, with less than $200K left in my 401K even though I had been contributing the maximum most of my career. Meantime, my ‘share’ of my medical insurance costs (which originally were promised as a ‘paid in full’ retirement benefit) doubled this year with no gurantee for future coverage.

    • Anonymous

      I’m curious as to how you lost the money in your 401k the first time. Was it because you were heavily invested in your company’s stock within your 401k?

      The fact that you can be forcibly retired is one reason that you have to save, even though it is hard to live on what many of us earn.

      Good luck.

      • Anonymous

        I was heavily invested in company stock, but there were only 2 options in my 401K at the time. I’m not trying to be insulting, honestly, but those who tout ” you must save, you should save, save more” like Suze Orman have not tried to support a family of 6 on a single middle class income. (And I thought I was middle middle, not lower middle.) Force adjustment can come anytime, but I found out from many of my peers that they had saved even less than I had and would be even more devastated if laid off. Those with better incomes and/or no children fared somewhat better, but as a single mom with an ex who managed to show no income while living quite well (2 trips to Hawaii a year, new car every two, etc.) I was barely able to manage food, shelter, daycare, school fees, clothing and the cost of a commute and parking. I’m hoping what’s left of my 401K will get me to social security, because I’ve not had much luck with job hunting the last 22 months.

        • Anonymous

          I completely understand. My question was not to insult you either. I am just trying to read and understand as much as I can, and to give relevant advice if I can.
          Wall Street shenanigans and the tanking economy have taken a huge toll on many Americans. It’s very difficult for many to feed their children, pay utilities, and the mortgage or rent let alone save.
          If we all made what Suzie does, yeah, well no problem.

          Again, I wish the best to you and your family.

          Subject: [moneytalksnews] Re: Can a Photograph Boost Your Retirement Plan?