Amazon Prime Day Is July 11 — but You Can Start Shopping the Deals Now

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Mark your calendar for July 11 — that’s the third annual Prime Day, Amazon has officially announced.

Don’t sit around waiting for that date, though. Deals are actually already underway. Here’s what you should know well before Prime Day arrives.

What exactly is Amazon Prime Day?

“Prime Day” is Amazon’s colossal annual sale. It’s named after Amazon Prime, a unique membership program that offers subscribers a vast and growing variety of perks. For details, see “8 Major Freebies and Discounts You Get With Amazon Prime.”

Prime Day involves a host of deals centered on one day. This year, it will involve “hundreds of thousands of deals,” Amazon says.

How to take advantage of Prime Day — for free

You don’t need to pay for a Prime subscription to participate in Prime Day. Instead, sign up for the free 30-day trial. Just click on the yellow “Start your 30-day Prime free trial” button on the Amazon Prime webpage.

As Amazon states, “To participate in Prime Day, sign up or start a free Prime trial any time before or on July 11.”

When your 30-day trial ends, you will be charged for a Prime membership unless you cancel it. So if you decide you don’t want to pay for a membership after taking advantage of Prime Day, just remember to cancel in time.

What’s special about Prime Day 2017

Perhaps the biggest change for the latest Prime Day is that it will last longer — 30 hours instead of 24 hours. It will start at 6 p.m. PT on July 10 and run through July 11.

Amazon says other new features of Prime Day will include the following:

  • Voice shopping: There will be even more Alexa-exclusive deals for members with an Amazon Echo, Echo Dot, Echo Show, Amazon Tap, compatible Fire TV or Fire tablet.
  • Watch a Deal: The Amazon App allows early deal watching in every country. Preview, track and shop deals while at home or on-the-go with deal alerts on the Amazon App. Learn more at amazon.com/watched. …
  • Amazon’s big TV deal: Prime Day will include amazing TV deals, with a variety of great brands including the all-new Element 4K Ultra HD Smart LED TV – Amazon Fire TV Edition. Amazon is planning one of its largest total volume TV deals in history with a record level of inventory, but, once again, the TV deals will likely sell out.

Prime Day deals are available right now

Amazon says it will offer Prime members “all kinds of exclusive promotions and deals” every day leading up to Prime Day. So bookmark the Prime Day webpage and check it often well in advance of the big deal.

These deals are available right now, according to Amazon:

  • Amazon Music Unlimited: Prime members who haven’t yet tried Amazon Music Unlimited can get the best deal in Amazon Music history — four months of the full catalog on-demand service with access to tens of millions of songs, for just $0.99.
  • Prime Video: Get $10 to shop on Amazon.com anytime on or before Prime Day when you stream a video included in Prime for the first time on your TV. Restrictions apply. Stream award-winning and critically acclaimed Amazon Original Series and Movies as well as thousands of other popular titles included with your Prime membership.
  • Kindle Unlimited: Prime members can save up to 40 percent on a Kindle Unlimited membership. Enjoy unlimited reading from over 1 million titles on any device.
  • Audible: Enjoy the world’s largest library of audiobooks plus original audio programming from Audible for 40 percent off your first six months (just $8.95/month for six months).
  • Everyday Essentials: Prime members can save up to 35 percent off with on-site coupons on select food and household items in Prime Pantry.

Will you shop Amazon’s Prime Day deals? Let us know what you’re most looking forward to — comment below or on our Facebook page.

Disclosure: The information you read here is always objective. However, we sometimes receive compensation when you click links within our stories.

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