American shoppers say one convenience store is king — but many other chains are nipping at its heels, according to the American Customer Satisfaction Index’s recent Convenience Store Study.
The ACSI’s first ranking for the convenience store industry found that the average customer satisfaction score among all chains included in the ranking was 76 out of 100 points.
However, many chains did even better. Here are the top performers.
1. Wawa
This chain’s American Customer Satisfaction Index (ACSI) score: 82 out of 100 possible points
Wawa is a privately held and family- and associate-owned business that began as a dairy in 1902. It has locations in several East Coast states and Washington, D.C.
2. QuikTrip
This chain’s American Customer Satisfaction Index (ACSI) score: 81 out of 100 possible points
When Burt Holmes visited a Dallas-area 7-Eleven store in 1957, a seed was planted in his mind. The next year, he launched QuickTrip in Tulsa, Oklahoma. The chain now has locations in 17 states.
3. Buc-ee’s (tie)
This chain’s American Customer Satisfaction Index (ACSI) score: 80 out of 100 possible points
Buc-ee’s is a newer chain founded in 1982. It boasts of having the “cleanest restrooms in America,” an honor it earned in a 2012 nationwide restroom contest. Buc-ee’s has locations in nine states.
3. Murphy USA (tie)
This chain’s American Customer Satisfaction Index (ACSI) score: 80 out of 100 possible points
Established in 1996, Murphy USA is home to stations that bear that name — found near Walmart stores nationwide — and Murphy Express standalone locations. You can find its stores in 27 states.
How other convenience store chains compare
The following chains also earned ACSI scores that matched or beat the industry average of 76:
- Casey’s General Store: 79
- Sheetz: 79
- Kwik Trip: 78
- BP: 77
- Cumberland Farms: 77
- Speedway: 77
- Circle K: 76
- RaceTrac: 76
Two chains — including one of the most ubiquitous — earned below-average ACSI scores:
- 7-Eleven: 75
- Shell: 74
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