Starbucks Costs More in China

A grande latte now costs about $5 in China, while it's still just under $4 here.

Starbucks Costs More in China Photo (cc) by marcopako 

Quartz reports on coffee price increases in China and India, comparing them to the average earnings there. The fun part:

In November, the outlet made another two yuan increase to more than five drinks, including lattes, cappuccinos and mochas in 12 cities in China. The raise in price was made in order to offset the lower operating margins reported in the fourth quarter as spending goes toward the outlet’s expansion.

One Sina Weibo user wrote:

What we are disgusted with is not the price hike at Starbucks. We are annoyed to be buying the same product in China at a higher price than in the US.

Now you know how we feel about your cheaper smartphones, China.

Brandon Ballenger
Brandon Ballenger @btballenger
I'm a freelance journalist living in South Florida. If I'm not writing, I'm playing video games or at the beach. My favorite spice is oregano, and I thought you should know. I ... More

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