Wayfair to Open Its First Physical Store in Florida

USA TODAY Network / Reuters

Wayfair, the global online marketplace known for selling furniture, home goods, holiday decor, bedding and kitchen appliances at low prices, announced that the company will open its first Florida store next year.

The new location is one of four brick-and-mortar stores planned for the Boston-based online retailer. The company currently operates just two physical stores — one in Wilmette, Illinois, and one in Atlanta, Georgia.

In details released April 7, the new Florida location will be a 94,000 square-foot, two-story, large-format store at Galleria Fort Lauderdale as part of the center’s redevelopment, the company said in a release. It is scheduled to open in late 2027.

“As we continue to grow our retail footprint, entering Florida with a namesake store is an exciting next step for Wayfair,” said Liza Lefkowski, vice president of merchandising and stores at Wayfair. “Galleria Fort Lauderdale’s transformation creates an ideal setting for us to introduce our in-store experience to a new community of customers.”

Wayfair said the merchandise at the Fort Lauderdale location “will reflect the local community, with assortments tailored to the South Florida customer and lifestyle,” such as a beach aesthetic, indoor-outdoor living, and year-round entertaining.

While many items will be available in-store, the company said larger pieces such as sofas, dining sets and outdoor furniture will be delivered with no charge.

Where Will the Florida Wayfair Location Be?

The new Wayfair store will be at the Galleria Fort Lauderdale at 2414 E Sunrise Blvd. The two-level store will be at the end of the mall, Wayfair said.

What Is Wayfair?

Wayfair grew from an idea in Boston in 2002 into one of the largest home retailers in the world, with more than 30 million products available throughout North America and Europe.

Wayfair offers competitive pricing and discounts during sales such as 5 Days of Deals, Way Day, Black Friday and Cyber Monday. The company sells brands such as AllModern, Birch Lane, Martha Stewart, Joss & Main, Kelly Clarkson Home, Dyson, Cuisinart and more.

Founded as CSN Stores in 2002 (a combination of founders Niraj Shah and Steve Conine’s initials), the company grew rapidly and rebranded as Wayfair in 2011.

Wayfair offers frequent sales and a membership program, Wayfair Rewards, with exclusive savings and perks for members.

Where Is Wayfair Opening Physical Stores?

  • Atlanta, Georgia, opened in March 2026
  • Columbus, Ohio, scheduled to open in late 2026, will be a smaller format
  • Denver, Colorado, late 2026
  • Fort Lauderdale, Florida, late 2027
  • Wilmette, Illinois, opened in May 2024
  • Westchester, New York, early 2027

Reporting by C. A. Bridges, USA TODAY NETWORK – Florida / Palm Beach Post

 

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