Walmart is the largest big-box store in the country. However, that doesn’t necessarily make it the favorite of American shoppers.
Instead, another such retailer is winning over more customers’ hearts, according to the American Customer Satisfaction Index (ACSI) Retail and Consumer Shipping Study 2025.
The ACSI survey elicited opinions on various types of retailers from roughly 41,000 customers.
Based on these survey findings, these are America’s favorite “hypermarkets,” which are stores that combine a department store and a supermarket under one roof.
4. Walmart
American Customer Satisfaction Index score in:
- 2025: 73 (on a 100-point scale)
- 2024: 73
Make no mistake, Walmart is still the top dog when it comes to revenue. In fact, it’s the No. 1 company in the world by revenue. But it only finishes at No. 4 among American hypermarkets when it comes to customer satisfaction.
3. Fred Meyer
American Customer Satisfaction Index score in:
- 2025: 75 (on a 100-point scale)
- 2024: 75
The first Fred Meyer — named after its founder — opened in Portland, Oregon, in 1922. It has grown into a hypermarket with stores in the Northwest that average 150,000 square feet and carry more than 225,000 items.
Fred Meyer also offers a senior discount that landed it in our story “19 of the Best Senior Discounts Out There in 2024.”
2. Meijer
American Customer Satisfaction Index score in:
- 2025: 76 (on a 100-point scale)
- 2024: 76
Meijer is a family-operated hypermarket with more than 500 supercenters, grocery stores, neighborhood markets and express locations throughout the Midwest. It sells everything from fresh foods to apparel and household items.
1. Target
American Customer Satisfaction Index score in:
- 2025: 80 (on a 100-point scale)
- 2024: 81
Target is America’s favorite hypermarket when it comes to customer service, with nearly 2,000 locations spread out across all 50 states and the District of Columbia. More than 75% of Americans live within 10 miles of a Target store, and the chain famously earmarks 5% of profits for projects that benefit local communities.
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